Create a new future
A relatively new, Nobel-won study field called behavioral economics has opened an exciting conceptual path to new types of revenue growth opportunities for businesses.
Translating its theory into practice, however, is astonishingly complicated and confusing.
Insight Miners has cut through that complexity and created an actionable roadmap called BE Explorer.
It makes it easy for businesses to explore new possibilities powered by behavioral economics.
Loss aversion coefficient
– for acquiring new customers
– for earning and managing customer loyalty
– for increasing basket size or customer lifetime value
BE Explorer makes an excellent R&D project for any type of business.